Paypal, the eBay payment unit plans to acquire Paydiant, a payments startup that licenses a technology platform used by big retail chains to create their own branded mobile wallet apps. The acquisition of Paydiant, which is expected to close this month or next, positions PayPal as a retailer’s ally while Apple, Google and Samsung all vie to own the in-store shopping experience with their own mobile payment systems.
Paydiant's partnership with MCX is certainly an advantage over other mobile payment systems. "One of the main goals of MCX, whose members also include Target, Best Buy and Kohl’s, was to create a mobile app that made it easy for shoppers to use payment methods such as a bank account hookup or store-branded card that are cheaper for retailers to process."
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